Intro
VeloCity is a fast-growing startup building lightweight electric bikes for city commuters. With a new model ready for market, the team partnered with us to create a compelling launch strategy.
Year2025
ClientVeloCity
IndustryUrban Mobility / Tech
Project Duration4 weeks
Objective
To develop a full-funnel digital marketing campaign including landing pages, launch video, email automation and paid advertising creative.
Challenge
The team had limited visual assets and only six weeks until launch. We needed to move quickly while telling a story that connected technology, design and lifestyle.
Result
The campaign generated more than 1,200 waitlist signups in ten days. VeloCity exceeded its pre-order goal by 35% and gained coverage in two mobility technology publications.
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